Nigeria’s leading content trading and influencer marketing platform — Plaqad has announced its collaboration with The Shopping Spree Lagos for the 2019 edition of the mobile shopping experience.
The Shopping Spree Lagos is a mobile shopping experience platform created to help SMEs meet, engage and sell their products to potential customers. The first edition held in 2018 and the second edition would be holding on the 3rd &4th of August at Tytlo Event Centre, CMD Road, Magodo.
Plaqad Limited is a Nigerian leading content trading and influencer marketing platform that was established in 2017. It is a marketing and public relations technology company providing an AI-driven influencer marketing, paid media distribution, content creation, and media intelligence to companies worldwide.
Joining the content trading platform are other SMEs such as Nigerian solar light company Trulight, Thrift Fashion store Dlp Bargain Hub, Oil fragrances store Scents by Aayee, Luxury shopping platform Cyndie Luxury, etc others include Lajdot ventures, Jodek Stores, Lima Beauty & Luxury, etc.
In February 2019, Plaqad launched Nigeria’s first-ever influencer compensation report to provide stakeholders in the industry with data and key insights on the influencer marketing industry in Nigeria.
The company followed up with the launch of the Big Brother Naija Report, a first-of-its-kind and the only comprehensive research work on the impact of the very popular reality TV on youth culture and the Nigerian economy in April. Some of the most successful and popular BBNaija contestants such as Ceec, Tobi Bakre, Tboss, Anto and Bisola among others are members of Plaqad’s influencer community.